"Taylor Swift's latest album, "The Life of a Showgirl," generated a cultural whirlwind: chart-topping success, social media saturation and frenzied debate over her artistic evolution. Nonetheless, despite this warm reception, opinions on Swift are deeply polarized by party. Democrats are far more likely to view her positively; Republicans are more likely to hold negative views. This partisan divide remains in place even after accounting"
"for age, gender and other demographic differences. We are political scientists who conduct research on public opinion. In our just-published study, "Mirrorball Politics," we draw on national survey data to examine how Americans feel about Swift and what those feelings reveal about our politics. What we find is striking: Swift has become a cultural mirror, reflecting our society's deepest social and political fault lines."
Taylor Swift's latest album generated chart-topping success, social media saturation, and intense debate over artistic evolution. Opinions about Taylor Swift are sharply divided by political party, with Democrats viewing her more positively and Republicans more negatively. The partisan split persists after accounting for age, gender, and other demographic differences. A pronounced gender gap appears among Gen Z: young women generally admire Swift, while young men do not. Cultural preferences increasingly signal political identity, turning entertainment choices into markers of belonging. Shared cultural spaces that once bridged partisan divides are shrinking, reducing opportunities for cross-party connection.
Read at Fortune
Unable to calculate read time
Collection
[
|
...
]