The NFL will promote social justice messaging by featuring specific end zone messages at each home game throughout the season. Teams can select from 'End Racism,' 'Stop Hate,' 'Choose Love,' or 'Inspire Change,' with 'It Takes All of Us' stenciled in the opposite end zone. This season, 'Inspire Change' replaces 'Vote.' The league collaborates closely with players to highlight their concerns and has long been viewed as a unifying force. Programs and initiatives supporting this cause will be actively promoted both on-field and off-field.
We're working hand-in-hand with players, and alongside our clubs, to amplify player voices and underscore what is most important to them. For decades, the NFL and its players have been a unifying force in American culture and society that brings people of all cultures and backgrounds together to enjoy America's most popular sport.
This is an honor and responsibility that the league takes seriously, which is why we actively invest in off-field programs and on-field initiatives that promote unity.
End Racism, Stop Hate, Choose Love, or Inspire Change will be featured in all 32 teams' end zones, along with 'It Takes All of Us' in the opposite end zone.
Choose Love was first introduced in 2022 and has been embraced by the Bills following a shooting that killed 10 people at a Buffalo supermarket.
Collection
[
|
...
]