"We're here to guide you through the liberal version of MAGA's surge-and-splinter: State of play: This is how many 2028ers see the landscape of progressive media, according to conversations with several aides to possible contenders. 1. The Partisans Shows such as "MeidasTouch" and "No Lie with Brian Tyler Cohen" are seen as safe spaces for Democratic candidates to get their messages out to millions of Democratic-leaning viewers with little adversarial pushback."
"2. The Resistance These shows and influencers are the most strident anti-Trump voices in the party. They'll take fellow Democrats to task if they sense them becoming squishy on opposing the Trump administration. It includes the "I've Had It" podcast hosted by Jennifer Welch andAngie Sullivan. Heather Cox Richardson's Substack is also in this group. They've become go-to places for Democrats to prove their resistance bona fides during Trump 2.0. The interviews aren't always friendly."
A rapid expansion of progressive media has weakened the influence of legacy pundits and cable news stars. New outlets form distinct spheres: partisan shows that offer safe messaging platforms; resistance outlets that aggressively police anti-Trump orthodoxy; elite publications that influence donors and powerbrokers; center-left forums that appeal to moderates and defected conservatives; and a transformed left-wing space that no longer mirrors its 2020 composition. These dynamics shape how potential 2028 Democratic candidates communicate, where they seek support, and how internal party discipline and public critique are orchestrated across different media bubbles.
Read at Axios
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