"New TV and Digital Ads Urge Albany Lawmakers to Stand With Gov. Hochul and Take Action to Lower Auto Insurance Rates for New Yorkers NEW YORK Citizens for Affordable Rates (CAR) today announced the launch of a new seven-figure statewide television and digital ad campaign, including spots airing during Super Bowl broadcasts, calling attention to New York's crushing car insurance costs and urging state lawmakers to act now to make coverage more affordable for families across the state."
"The ad underscores how rising insurance costs are adding to the financial strain already facing working families a message timed to reach millions of New Yorkers during Super Bowl programming and in the following weeks. The ad also highlights Governor Kathy Hochul's commitment to tackling New York's cost-of-living crisis, with auto insurance reform central to her affordability agenda. The new ad campaign will run statewide to ensure lawmakers hear directly from the communities affected most by rising premiums, including:"
Citizens for Affordable Rates launched a seven-figure statewide television and digital ad campaign, including Super Bowl spots, to spotlight New York's high car insurance costs and press lawmakers to act. New York drivers pay more than $4,000 annually on average—nearly double the national average—with some paying close to $7,000 to remain insured. Experts attribute elevated premiums to insurance fraud such as staged accidents and legal-system abuse. The television ad titled BILLS contrasts passion for football with frustration over premiums and stresses the financial strain on working families. The campaign highlights Governor Kathy Hochul's reform commitment and targets statewide broadcast, cable, and political media to demand passage of her budget to lower rates.
Read at www.amny.com
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