"I'm not as new as some people, maybe, to women's sports. But I'm watching people catch up, and I'm also recognizing that it wasn't like this, like, when I was a kid. I didn't have this experience available," said Jessica Shearer, who came with her 7-year-old daughter Francesca.
In 2024, league-wide total attendance surpassed 2 million for the first time in NWSL history, a number buoyed by the debut of two new franchises and an extended regular season.
The WNBA saw record audiences in person and on TV, which the league parlayed into a major new media rights deal. In college basketball, the women's March Madness tournament outdrew the men's.
Across the board, 2024 was a record year for women's sports. Average attendance surpassed 11,000 fans per game - another record.
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