Is the Bogus Fire for Real? Fire Officials Have a Way With Names.
Briefly

Naming wildfires after geographic locations aids in communication and resource allocation, with names like 2018 Carr fire based on Carr Powerhouse Road and 2017 Nuns fire after Nuns Canyon Road.
Fire names are often chosen hastily, relying on the first idea mentioned by officials at the scene, leading to seemingly random or mundane names like the Mountain fire or the Lake fire.
Read at www.nytimes.com
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