Donald Trump's campaign significantly targeted smaller religious groups, such as Coptic and Assyrian Christians, to win crucial votes, particularly in swing states, reflecting the importance of microtargeting.
The outreach efforts, including a notable post to Coptic Christians, were unprecedented for a U.S. presidential candidate, reinforcing existing connections between Trump and conservative Christian values.
Community responses highlighted shared conservative social views with Trump, as various religious leaders expressed their support after the election, emphasizing economic concerns and family values.
Despite voter surveys not capturing the impact, supporters of Trump's campaign believed the targeted outreach to niche religious communities was a critical factor in his electoral success.
#trump-campaign #coptic-christians #assyrian-christians #religious-communities #microtargeting-voting-strategy
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