Tom Tugendhat, drawing from his military career, emphasized the need for effective leadership that broadens the party's appeal, targeting voters from other parties, promising a cap on net migration of 100,000, and showcasing the Conservatives as the right choice for opportunities and freedom over state control.
James Cleverly encouraged the party to present Conservatism positively, urging a more relatable approach to reclaim voters lost to Labour and highlighting the importance of free markets and expressing gratitude towards the NHS after his wife's cancer diagnosis.
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