Deloitte's survey indicates a significant increase in the investment attractiveness of the UK, with a net 13% of CFOs describing it favorably, up from sixth place previously. This positive sentiment is linked to a rise in risk appetite among finance leaders, with 17% indicating they are willing to take greater risks. The overall business sentiment index improved slightly, while CFOs expect inflation and the Bank of England's base rate to decrease. However, while there is a shift towards expansion strategies, defensive strategies still dominate CFO priorities.
Deloitte's survey highlights a notable rise in the UK’s appeal as an investment destination, with a net 13% of CFOs now describing it as attractive.
After ranking sixth in investment attractiveness, the UK has notably improved its position, now sharing the top spot with India based on CFO perceptions.
Richard Houston noted that the shift in sentiment signifies renewed confidence and a rising risk appetite among UK CFOs, reflecting significant investment potential.
CFOs are increasing their risk appetite, with 17% seeing an opportunity to accept greater risk, reflecting a shift towards more expansionary business strategies.
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