'Overseas visitors expect Ireland to be wet, they have ponchos... but it does affect the domestic market'

Fáilte Ireland's campaign encourages the concept of daycations, promoting local exploration and leisure activities to enhance the Irish summer experience without overnight travel.

Influencers like Roz Purcell and Éadaoin Fitzmaurice are collaborating with Fáilte Ireland to highlight summer adventures available right at our doorstep.

The daycation trend aims to revitalize tourism in Ireland, fostering a sense of community engagement while mitigating the dullness sometimes associated with a rainy Irish summer.

By focusing on accessible local experiences, the campaign hopes to inspire residents to discover hidden gems in their own surroundings.

Read at Independent