This Family-owned Ranch in Jackson Hole Is a Celebrity Favorite-but Its Cozy Log Cabins Are Still Under the Radar

"It's a rarity for the words "celebrity-favorite" and "relatively inexpensive" to find themselves in the same sentence, let alone when referring to accommodations in Jackson Hole, Wyoming, an area that's become known for its high price tags and high-profile appearances. But to describe Diamond Cross Ranch and its adjoining lodging, Teton Cabins, you'd be hard-pressed to find a better way to paint the picture."

"Our grandmother, Betty, taught us the Golden Rule at a young age," he tells Travel + Leisure. "When she and our grandfather ran the ranch, Betty welcomed countless hired hands into her home like family. She would give them a warm meal and make sure they were well taken care of. Somehow, there was always enough to go around. Today, we strive to embody that same standard [of] hospitality and welcome in everything we do."

Diamond Cross Ranch and Teton Cabins provide comparatively affordable, celebrity-favorite accommodations in Jackson Hole while preserving Western authenticity. The ranch's Instagram features nostalgic and editorial Western imagery and showcases a branded apparel line that resonates with modern Western tourism. Generations of caretakers have stewarded the land for more than a century, cultivating a destination that feels both welcoming and exclusive. Peter Long represents the current generation emphasizing ranch sustainability and inclusion. Grandmother Betty modeled hospitality by treating hired hands like family, providing warm meals and care, and that Golden Rule remains central to guest welcome.

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