Inside the Appeal of Aman's Japanese Hotels

"For some travelers, finding the perfect place to stay can make for a lifelong relationship with a certain hospitality company. The appeal of the Aman Group's properties around the world has been chronicled extensively; earlier this year, Jake Emen wrote about the bespoke allure of the company's luggage tags. "[T]he property went the extra mile to deliver a lasting, memorable impression," Emen observed - and it's touches like this that have kept travelers returning for stay after stay."

"Iyer's dispatch from Japan comes at a time when Aman is expanding its presence in the country. In 2030, the company is scheduled to open its fourth property in the country, this one in Hokkaido. Aman describes Aman Niseko as Japan's "first destination wellness retreat," and will include 31 distinct residences. For travelers looking to experience one of the country's most striking regions, this looks like an ideal place to immerse oneself in the landscape."

Aman properties foster lasting guest loyalty through personalized, high-touch amenities such as bespoke luggage tags and attentive service. The brand favors a consistent aesthetic across properties, blending elegant design with carefully chosen locations to create intimate villa experiences. Japanese ryokan traditions inform Aman's aesthetic and operational approach in Japan. Guests benefit from practical conveniences like luggage transfer between Aman properties, reinforcing a seamless multi-stop experience. Aman is expanding in Japan, planning Aman Niseko in Hokkaido for 2030 as a 31-residence destination wellness retreat positioned to immerse visitors in the region's landscape.

Read at InsideHook