Tesla is seeking to trademark the term "Tesla Robotaxi" to facilitate its forthcoming autonomous ride-hailing service. Previous applications for similar terms like "Robotaxi" and "Cybercab" faced obstacles from the USPTO due to similar claims from other companies. The new applications aim to solidify Tesla's branding for various aspects of its service, including the vehicles and mobile app. Testing is set to commence soon in Austin, but the review process for trademark applications can take several months, potentially delaying formal approval.
Tesla's trademark applications for "Tesla Robotaxi" come after challenges in securing rights for earlier terms like "Robotaxi" and "Cybercab" due to existing claims.
The USPTO required more information from Tesla regarding the "Robotaxi" trademark, as the term is heavily associated with competitors, complicating Tesla's claim.
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