Google has set an ambitious goal to attain 500 million Gemini users by the end of 2025, introducing a significant incentive for US college students. The company is offering free access to Gemini Advanced, which includes powerful AI tools and 2TB of Google Drive storage, for one full year. This promotion intends to increase usage among students, who can easily qualify with a valid .edu email address. As part of its strategy to establish a user base, Google is willing to forgo immediate revenue for longer-term subscriber growth.
Google CEO Sundar Pichai aims to achieve 500 million Gemini users by 2025, offering free access to Gemini Advanced for US college students for a year.
With the Gemini Advanced offer, even casual users with .edu emails can access premium AI tools, showcasing Google's strategy to boost engagement.
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