YouTube Announces Expanded Content Hosting Deal with Sesame Street
Briefly

YouTube Announces Expanded Content Hosting Deal with Sesame Street
"Beginning in January 2026, YouTube will have the largest digital library of Sesame Street content, with hundreds of full episodes coming to the platform. Alongside this collection of episodes, Sesame Street will continue to post content created especially for the YouTube audience, all featuring the iconic and lovable Muppets of Sesame Street. Really, the deal seems like a logical progression for both YouTube and Sesame Street."
"YouTube is now , while a growing number of people are also the most-watched streaming video service in the U.S. watching YouTube content on their home TV sets. And they already know where to find the show in the app. In the past year, YouTube says, Sesame Street's YouTube channels have generated more than 5 billion views, a 130% increase year-over-year."
Beginning in January 2026, YouTube will host the largest digital library of Sesame Street content, with hundreds of full episodes available on the platform. Sesame Street will continue to post YouTube-specific content featuring the show's Muppets. The arrangement reflects a logical progression as YouTube expands viewership on home TV sets. Sesame Street's YouTube channels generated more than 5 billion views in the past year, a 130% year-over-year increase. The deal centralizes archival episodes while maintaining ongoing platform-tailored content for digital audiences on YouTube.
Read at Social Media Today
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