"The Glambot is the infamous camera that is featured, via E!, on the red carpet for many awards shows. You'd likely know a Glambot video if you saw it: Celebrities are asked to strike an easy pose in their designer gowns and tuxedos, and when it goes well, it results in a beautiful clip of your favorite celebrity. When it goes poorly, it results in a timeless meme."
"The person who directs the Glambot for E!'s red carpet coverage is Cole Walliser, a Canadian content creator whose previous work included shooting concert footage for Katy Perry and Pink. Walliser has been directing the Glambot since approximately 2016, and his job seems to include introducing the celebrities to the camera, telling them the way the camera moves, advising them on poses, and then deciding which shot the camera operators will use to best capture their famous subject."
The Glambot is a slow-motion camera used on red carpets to capture celebrities striking poses, producing striking clips when successful and memes when awkward. Cole Walliser is a Canadian content creator who has directed E!'s Glambot coverage since about 2016 and previously shot concert footage for Katy Perry and Pink. Walliser's role includes introducing celebrities to the camera, explaining camera movement, advising on poses, and selecting final shots. Walliser was widely seen as a friendly guide to celebrities before a recent controversy turned him into a target of intense online backlash. The controversy somehow involves Jennifer Lopez and wedding planning and has left many observers perplexed about the specifics.
Read at Slate Magazine
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