""This redesign will better reflect our expanding entertainment offering and make it easier for members to engage how and when they want," the company stated in its Q1 2026 earnings letter to shareholders."
"Co-CEO Greg Peters mentioned in January that the company was planning to revamp its mobile UI as a way to 'better serve the expansion of our business over the decade to come.'"
"The lines between 'entertainment on TV and mobile devices are blurring,' with video podcasts 'over-indexing' on mobile, according to the company's earnings letter."
"The mobile redesign follows a significant update for Netflix's TV app launched last year, which included testing a vertical video feed for clips of shows and movies."
Netflix is set to launch a redesigned mobile app featuring a vertical video feed by the end of April 2026. This redesign aims to enhance user engagement and reflect the company's expanding entertainment offerings. The company noted the blurring lines between TV and mobile entertainment, emphasizing the popularity of video podcasts on mobile devices. Co-CEO Greg Peters indicated that the mobile UI revamp is part of a strategy to better serve the business's growth over the next decade, following a significant update to the TV app last year.
Read at The Verge
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