"Although ABC is bringing Jimmy Kimmel back on Tuesday night, Sinclair and Nexstar - which together own nearly a third of ABC affiliate stations in the US - said they won't air Kimmel's show and will instead show local news. ABC had suspended Jimmy Kimmel "indefinitely" last week for his comments about Charlie Kirk's killer after pushback from Sinclair and Nexstar and pressure from FCC chair Brendan Carr, who warned he might review local broadcast licenses if stations kept airing the show."
"If Sinclair and Nexstar-owned TV stations sideline Kimmel's show, ABC's audience would likely shrink, which could force the network to give ad buyers "makegoods," or free ad time. In the long term, ABC's ad rates could fall, further denting its sliding TV revenue. There's also risk for the local broadcasters, who may face pushback for boycotting Kimmel. Although affiliate station owners have some discretion over what they air in their markets, viewers who like Kimmel or oppose his deplatforming may ditch local TV for streaming - and never come back."
ABC is bringing Jimmy Kimmel back on Tuesday night while major local broadcasters Sinclair and Nexstar announced they will not carry the late-night show, opting for local news instead. Sinclair and Nexstar together control nearly a third of ABC affiliate stations, amplifying the potential viewership impact. Kimmel had been suspended after comments about Charlie Kirk's killer and after pressure from Sinclair, Nexstar and FCC chair Brendan Carr. If affiliates preempt the show, ABC could face audience declines, ad makegoods, and lower long-term ad rates. Local broadcasters risk viewer backlash and further migration to streaming, worsening ad revenue trends.
Read at Business Insider
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