"Dunkin' and Kahlua teamed up for a new product, Kahlúa Dunkin' Caramel Swirl Cream Liqueur, combining the flavors of Kahlúa coffee and rum with Dunkin's caramel flavoring and cream. For the collab, they released a high-drama, soap opera-esque commercial, starring Salma Hayek Pinault. At the end of the ad, a human-sized Dunkin' cup with a mustache is revealed as the mastermind who poured the "Kahlunkin'" treat. Who exactly was in the cup remained a mystery after the ad dropped Oct. 16."
"That is, until the mascot unmasked themselves on Oct. 23. The culprit? Everyone's favorite reality competition star, the Red Sox-hat wearing, Faithful-fooling, occasional TV villain: Boston Rob."
"The mystery stems from Boston Rob's star turn in "The Traitors" Season 3. In the first episode, Rob was introduced as a cloaked figure beneath a golden mask - the first of several dramatic reveals involving Rob, which eventually inspired his role in the new Kahlúa Dunkin' Caramel Swirl Cream Liqueur campaign."
""I can't wait to see the look on their faces when they find out it's me, although I've kind of fooled Dylan (Efron) like three or four times now," he says."
Dunkin' and Kahlúa introduced Kahlúa Dunkin' Caramel Swirl Cream Liqueur, blending coffee, rum, caramel and cream. A soap-opera-style commercial starring Salma Hayek Pinault features a human-sized Dunkin' cup revealed as the mastermind behind the "Kahlunkin" treat. The mascot unmasked on Oct. 23 to reveal Boston Rob Mariano, drawing on his masked, dramatic role from The Traitors Season 3. Boston Rob's history of clandestine reveals inspired the campaign's concept. Former Traitors cast members helped promote the reveal through Kahlúa's official Instagram content.
Read at TODAY.com
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