The pay-TV bundle is experiencing a decline while streaming services gain traction. All Elite Wrestling (AEW) has defied this trend, seeing a 25% audience increase in cable ratings for "Collision" and a 6.5% rise for "Dynamite". This growth contrasts with the general decline affecting traditional pay-TV. AEW's viewership increase is prominent among the 25- to 54-year-old demographic, although ratings for both shows are still lower compared to the previous year. AEW continues to contend with WWE, which previously signed top stars from its roster.
The pay-TV bundle is dying, and streaming is the prime suspect. Analysts blame content providers for the cable bundle's collapse by launching streaming services.
AEW’s audience on traditional TV has grown 25% for 'Collision' and 6.5% for 'Dynamite', despite the increasing allure of streaming alternatives.
Tony Khan noted that AEW has gained traction in important demographics, but recognized significant growth among 18- to 24-year-olds is occurring through streaming platforms.
Despite the positive trend in ratings, AEW is still recovering from a slump, with viewership for 'Collision' and 'Dynamite' down year over year.
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