Our partnership with Uber unlocks a huge opportunity to utilize the Uber Rent platform to turbocharge growth and further cement our position as the world's largest peer-to-peer car sharing platform, said Turo vice president of business development Andro Vrdolja.
By working together, we can further our shared goals of reducing private car ownership and putting the cars that are on the road to better use, all while giving Uber Rent customers more choice to pick the ideal car for their next errand or weekend getaway, said Uber's Global Head of Consumer Vehicles Niraj Patel.
Uber in recent years began working with large car rental platforms, like Hertz and Avis, to offer in-app bookings to attract more users. Prices are set by the rental companies—in this case, Turo hosts—and Uber takes a cut of the bookings.
Turo, meanwhile, has been eyeing an IPO on the U.S. markets for some time now. The company filed to go public in 2021 and has been regularly providing financial updates. The company posted a profit for the first six months of 2024.
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