Lucid Motors has continued its efforts to attract Tesla customers by offering a $4,000 trade-in allowance specifically for their vehicles. This promotion highlights the ongoing rivalry between Lucid's former CEO Peter Rawlinson and Elon Musk. Unlike other companies that run similar promotions occasionally, Lucid’s offer appears to be more sustained. While there's competition from brands like Polestar to entice Tesla owners, the actual success rates of such promotions remain unclear. This period comes as Tesla's Model Y achieves strong sales in Australia, indicating ongoing success for Tesla overall.
Lucid is offering a $4,000 trade-in allowance specifically for Tesla vehicles, as part of its strategy to attract Tesla owners who might consider switching to a new EV.
The long-standing rivalry between Lucid's former CEO Peter Rawlinson and Elon Musk intensifies the competitive atmosphere, as Lucid's trade-in promotion extends significantly to target Tesla customers.
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