"Well, this is going to be an iterative process for sure. This is something we are committed to getting right. What does that look like? It means obviously maintaining user trust at a very high level. It means getting privacy right. It means really creating a delightful product experience. We think ads done right can be additive to a product experience."
"More importantly, we believe everyone deserves to use AI and are committed to free access, because we believe access creates agency. More Texans use ChatGPT for free than the total number of people who use Claude in the US, so we have a differently-shaped problem than they do."
OpenAI introduced ads to free and Go tier ChatGPT users in the U.S. this month, facing criticism from competitors like Anthropic. COO Brad Lightcap emphasized that the company is taking an iterative approach to ads, focusing on maintaining user trust and privacy while creating a delightful product experience. Lightcap stated that well-executed ads can enhance rather than detract from user experience and requested several months to evaluate the rollout's success. OpenAI has not specified plans for international ad expansion. CEO Sam Altman defended the strategy, arguing that free access democratizes AI and serves more users than competitors' paid offerings.
Read at TechCrunch
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