"Google Search is testing a new game in its search results to encourage searchers to search more. It is likely called the Google Search mini-game and it rewards searchers with badges when they "dive deeper into topics." Google describes the game as follows: This Google Search mini-game invites you to dive deeper into topics you think you know with a series of trivia questions. Discover new interests and earn shiny badges as you conquer each challenge."
"When you search for certain topics related to Football, Culinary, Shopping, or Showbiz, you'll earn your first badge.* Tap on the badge to start the game, and you'll see your first challenge. Playing on multiple days earns you milestone badges (they do not need to be consecutive days): the 1-day, 2-day, and 5-day milestones. Each milestone badge unlocks new trivia challenges. There are 8 badges to win per topic, totaling 32 badges in the game."
Google Search appears to be testing a mini-game that rewards searchers with badges for exploring topics through trivia challenges. The game surfaces when searching topics in Football, Culinary, Shopping, or Showbiz and shows a badge that can be tapped to start a challenge. Players answer trivia, earn shiny badges, and unlock milestone badges for playing across multiple days (1-day, 2-day, and 5-day milestones), which open additional challenges. Each topic contains eight badges, totaling 32 across the game. The feature seems experimental and available to a limited set of users in specific regions.
Read at Search Engine Roundtable
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