Council Post: The Inevitability Of Internet Monopolies
Briefly

In 1990, Archie, considered the first search engine, emerged, followed by AltaVista, which was overtaken by Google's prominence. Over time, Google's search quality seemed to lessen with more ads dominating results.
Google's dominance has led to criticism as users question the prioritization of ads over organic search results, raising concerns about the implications of monopolies and advertising-driven services.
Read at Forbes
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