Cloud trends 2025: Repatriation and sustainability make their marks
Briefly

The Flexera 2025 State of the Cloud Report reveals a blend of trends in cloud computing, highlighting a shift of workloads back to data centers, known as repatriation, with 21% of workloads and data returning. This trend indicates challenges faced by organizations in optimizing cloud efficiency and costs, even as net-new cloud workloads continue to grow. Moreover, sustainability is gaining momentum, with over 57% of surveyed decision-makers implementing or planning initiatives to track carbon footprints in cloud usage, particularly among respondents in Europe, indicating a notable global commitment to sustainability standards.
A noteworthy shift of applications and data back from cloud to data centers—known as repatriation—is happening. Slightly more than one-fifth (21%) of workloads and data have been repatriated.
Although net-new cloud workloads are still increasing, the frequency of repatriation is notable, indicating organizations' struggle with inefficiencies and expenses of the cloud.
Cloud sustainability initiatives are becoming top of mind for many respondents, with more than half (57%) planning to implement a defined sustainability initiative within the next 12 months.
The gap between European respondents tracking their cloud carbon footprint and respondents overall is closing; this indicates a growing global commitment to sustainability standards.
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