AI startups are entering the web browser market, with Perplexity launching its AI-enabled browser, Comet, threatening Google's long-held dominance. This movement reflects a significant shift similar to the late '90s, as startups like OpenAI also develop competitive products. Analysts note Google's slower response to AI advancements has opened opportunities for these emerging players to capture market share. Perplexity's Comet features an integrated AI chatbot and assistant, providing functionalities like managing emails and scheduling, signaling a notable change in how users may experience web searches. The timing may also leverage Google's uncertainties related to antitrust issues.
Perplexity's AI-enabled web browser, Comet, offers features like an AI chatbot for searches and a Comet Assistant that can manage tasks such as booking meetings and emailing.
Experts point out that the emergence of AI startups, like Perplexity and OpenAI, presents a substantial challenge to Google's search dominance, akin to the industry shifts seen in the late '90s.
Steve Jang, founder of Kindred Ventures, noted that new startups have historically found ways to disrupt established tech giants, raising questions about their longevity in the market.
The AI web browsers aim to redefine the search experience potentially allowing startups to seize market share from Google, particularly during a time of uncertainty for the tech giant.
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