Google Assistant was positioned as a response to the increase in voice searches, aiming to establish a one-on-one relationship between customers and Google's services, leveraging natural language processing and machine learning.
Despite initially being at the forefront, Google Assistant and the smart speaker category have stagnated, with AI models like Gemini taking the spotlight, highlighting Google's shift away from voice assistants towards generative artificial intelligence.
Google may be starting over again due to limitations in voice assistant technology or wavering interest, raising doubts on the future of large language models in the context of conversational assistants.
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