Tucker Carlson starts a nicotine-pouch company after deciding Zyn is 'not a brand for men'
Briefly

Carlson expressed his discontent with Zyn, stating he viewed it as a 'ladies brand' and pledged to create his own product, Alp, emphasizing a different alignment.
His newfound perspective on Zyn reflects a falling out due to political donations made by the parent company to Kamala Harris, influencing Carlson’s branding shift.
'They have nothing in common with their consumers,' Carlson remarked on Zyn's disconnect, prompting him to develop Alp as a response to perceived elitism in the brand.
Despite Carlson's claims, Philip Morris highlighted that it doesn't directly contribute to political campaigns, though their subsidiary does give 70% of its political contributions to Republicans.
Read at Fortune
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