Panasonic's re-entry into the US market comes after a decade-long absence, driven by what they believe is an unmet demand for high-quality televisions.
The new TV lineup includes two lines of OLED displays and Mini-LED TVs, all boasting 4K resolution and designed in Japan to deliver outstanding picture quality.
By partnering with Amazon, Panasonic integrates Fire TV into their models, providing a user-friendly interface which may be crucial for their success in the American market.
Despite the last decade off the TV market in the US, Panasonic still sells cameras and is investing heavily in an EV battery plant in Kansas.
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