"When I'm stuck on a business decision or need to come up with a creative idea or strategy, brainstorming usually starts with my Steve Jobs custom GPT. My solo-consultancy business helps senior executives and established entrepreneurs grow their authority and influence through social media and brand strategies. But scaling that work on my own was challenging. Before AI, if I wanted to scale the number of clients I could take on, my main option was hiring freelancers for special projects or tasks."
"I spent a lot of unnecessary time training the freelancers on my specific framework, and it often felt like they didn't care as much as I did. When OpenAI launched custom GPTs, everything changed. I used the feature to create over 17 custom GPTs to build my team. Then I thought of my ideal mentors and created custom GPTs of them."
Yesim Saydan runs a solo consultancy helping senior executives and entrepreneurs grow authority and influence through social media and brand strategies. She faced scaling limits because hiring freelancers required extensive training and often produced lower commitment. She adopted OpenAI custom GPTs and created over 17 specialized GPTs to form a virtual team. She built agent versions of ideal mentors, including a Steve Jobs–inspired GPT used for brainstorming business decisions and creative strategy. She remains concerned about AI's negative impacts but has learned to embrace AI as a practical tool to scale work and maintain quality.
Read at Business Insider
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