"Hostelworld plans to acquire U.S.-based "things to do" aggregator OccasionGenius for $12 million in cash as a way for the hostel-booking site to "supercharge" growth in its social travel network."
""We're well on the way to having a social travel superapp," Hostelworld CEO Gary Morrison told Skift Tuesday."
""We have people, we have profiles, we have chat content, data that we mine using AI," he said. "We have places to stay in there. We have things to do.""
Hostelworld will acquire U.S.-based "things to do" aggregator OccasionGenius for $12 million in cash to expand its product mix. The acquisition adds activity and experience listings to the hostel-booking platform and is intended to supercharge growth in a social travel network. The network combines people and profiles with chat content and data that are mined using AI. The combined inventory will include places to stay and things to do to create a more integrated travel offering. Hostelworld's social network counts 3 million members.
Read at Skift
Unable to calculate read time
Collection
[
|
...
]