"That's the million dollar question at the heart of About Here and HUB Cycling's latest video, which dives deep into North America's shockingly uneven micromobility landscape. If you've ever wondered why you pay an arm and a leg for scooter ride in one city but not another - not to mention why you can't find a ride at all in your hometown - this is the explainer you need."
"Why are bikeshares and scooter-shares breaking records in some cities and literally going bankrupt in others? That's the million dollar question at the heart of About Here and HUB Cycling's latest video, which dives deep into North America's shockingly uneven micromobility landscape. And it's packed full of smart ideas for attacking the structural roots of why your local shared-bike and scooter systems are lacking."
North America's micromobility landscape is shockingly uneven, with some cities breaking usage records while others see bike- and scooter-share operators go bankrupt. Pricing and availability vary widely; riders may pay much more for a scooter ride in one city and find no rides at all in another. Local policies, market dynamics, and infrastructure shape system success or failure. Structural problems include demand mismatch, regulatory frameworks, funding models, and operational challenges. Smart policy and planning interventions can address those roots by aligning incentives, improving access, stabilizing funding, and coordinating deployment strategies. Municipal leadership and targeted investments matter for long-term viability and equitable access.
Read at Streetsblog
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