Lovable, a Swedish startup, has transitioned from unicorn to centaur status, achieving over $100 million in annual recurring revenue within eight months since its inception. The company boasts 2.3 million active users and 180,000 paying subscribers, despite having only 45 full-time employees. Lovable is introducing a Business tier to attract enterprise clients with specialized features while managing subscription revenue strategically. Presently, most users leverage Lovable primarily for prototyping, although the company aims to expand usage into more complex projects. Over 10 million projects have been developed using Lovable tools.
Lovable has achieved unicorn status and now a centaur status by surpassing $100 million in annual recurring revenue within just eight months of its launch.
Following the recent launch of its Business tier, Lovable aims to provide more complex solutions and strengthen its appeal to enterprise clients, currently seeing most users engaging in prototyping.
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