"Speaking at Amazon's conference for third-party sellers this week, Jassy noted the e-commerce giant set up a "no bureaucracy email alias" for employees to report slow processes and needless rules. In the past year, the de facto tip-line received more than 1,500 reports, Jassy said, according to remarks at Amazon's annual conference for third-party sellers in Seattle reported by , and he said the company has changed about 455 processes thanks to the effort."
"Near the end of the Jeff Bezos era, Amazon expanded its operations in increasingly varied product categories such as healthcare and physical retail, with an increasingly giant workforce, absorbing a great deal of bureaucracy along the way. But soon after Jassy took the helm, Amazon's stock plummeted, reaching a low of about $84 per share near the end of 2022, compared to $230 per share today."
Amazon is pushing to become the world's largest startup and is mobilizing employees to cut internal bureaucracy. The company established a "no bureaucracy email alias" for staff to flag slow processes and needless rules; the tipline received more than 1,500 reports in a year and prompted about 455 process changes. After rapid pandemic-era expansion and a stock drop to roughly $84 per share, the company shifted strategy by flattening leadership, raising team sizes per manager, and refocusing on a 'Day 1' customer-centric, startup mindset to root out hidden bureaucracy and spur innovation.
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