Heath Ceramics is enhancing its resale program, "Pass the Plate," in response to rising tariffs that increase the cost of new products. As American consumers face higher import costs, the company finds growth opportunities in the booming secondhand market. The initiative includes launching a vintage market and implementing buybacks for Heath products. This strategy not only supports sustainability but also emphasizes the local craftsmanship of their ceramics, as noted by the company's director of creative operations, Meghan Wernetti.
Heath Ceramics is expanding its resale program amidst rising tariffs, emphasizing the long-term value of their products in the booming secondhand market.
As tariffs raise import costs for consumers, companies like Heath Ceramics turn to secondhand offerings, leveraging a growing peer-to-peer market for used goods.
Collection
[
|
...
]