"YouTube aims to "protect that collective vibe" during high engagement moments by holding back ads, allowing creators to maintain momentum without interruptions."
"When fans support creators with Super Chat or Super Stickers, they will be rewarded with a personal ad-free window immediately after their purchase."
"The company has expanded gift eligibility for creators, now available in several countries, and allows viewers to send GIFs during horizontal livestreams."
"Over 30% of live watch time in the U.S. came from connected TVs in 2025, prompting YouTube to enable simultaneous vertical and horizontal streaming."
YouTube will now pause ads during livestreams when chat engagement peaks, aiming to enhance viewer experience. Users showing support through Super Chat or Super Stickers will receive immediate ad-free moments. This change is part of broader updates for live creators, including expanded gift eligibility and the ability to send GIFs during horizontal livestreams. Creators can now stream in both vertical and horizontal formats simultaneously, catering to diverse viewing preferences. These updates follow a recent increase in YouTube Premium subscription prices.
Read at TechCrunch
Unable to calculate read time
Collection
[
|
...
]