TikTok is set to release an updated version of its Community Guidelines on September 13, 2025. The revision simplifies language and introduces new regulations for LIVE creators, who are now accountable for any actions in their sessions, including third-party tools used. The guidelines stress that commercial content must be disclosed, with a promise to reduce visibility of content promoting off-platform purchases in areas where TikTok Shop is present. Additionally, the platform will refine the personalization of users' search results to enhance the user experience.
TikTok's upcoming Community Guidelines update, effective from September 13, 2025, simplifies language and emphasizes regulation compliance, user responsibility in live sessions, and disclosures for commercial content.
The updated guidelines mandate that creators on TikTok LIVE must ensure compliance with rules during sessions, even when using third-party tools, to avoid violations.
TikTok will apply greater scrutiny to commercial content, requiring clear disclosures and reducing visibility of posts that promote off-platform purchases in specific markets.
The revision indicates TikTok's enhanced focus on user customization with new rules indicating the platform will personalize users' search results more closely than before.
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