"TikTok LIVE, as the name implies, is the livestream feature on TikTok. You can attract a mass audience to your videos about car maintenance, gaming or just about any subject under the sun. How to go live on TikTok can be a simple act of clicking the plus sign at the bottom of the screen and selecting the live option, but engaging with others and growing your audience is not so easy. That's where these tips on how to go live on TikTok can help."
"Before we cover the tips on how to go live on TikTok, here's a basic rundown on TikTok LIVE. The service allows you to livestream to your audience. You can share cooking tips, explain how to get ready for school, or even do a deep dive on artificial intelligence. The basic idea is to talk live to anyone who wants to watch."
"There's a little more to it than that, of course. TikTok lets you add effects to the livestream, enable multi-guest hosting and moderation and even use a gifts feature. TikTok launched the LIVE feature in August of 2020, although some sources mention an earlier soft launch in 2019. As you can guess, that launch date corresponded to the pandemic and was likely designed to encourage more connection between users."
TikTok LIVE is a livestream feature that lets creators broadcast to audiences on topics from cooking to AI. The feature supports effects, multi-guest hosting, moderation, and a gifts system. The service launched around 2019–2020 and aims to foster connection. Creators must be at least 18 and have 1,000 followers and follow community guidelines. Lives are started with the plus sign then Live, run on phones, and last up to 60 minutes. Going live can attract a large audience but requires engagement strategies to grow viewership and momentum. Consistent interaction and moderation enhance audience retention and safety.
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