
"Meta, a company that is not shy about bolting new features onto its platforms, is bolting another new feature onto Facebook: jobs. This one is actually a throwback - Facebook initially introduced job postings in 2017, only to retire it less than five years later. But jobs are back now, with an emphasis toward local entry-level, service, and trade work."
"The company first introduced job listings in 2017 in the US and Canada, expanding to more than 40 countries in 2018. In 2022, Facebook reverted to supporting only the US and Canada, and finally shut down the program in 2023. The platform still allowed people to post listings in the form of ads - which didn't go great for Facebook when organizations advertising jobs used targeting to exclude groups based on gender and religious background from seeing them."
Facebook relaunched a jobs feature focusing on local entry-level, service, and trade work, accessible in the Marketplace tab, relevant groups, and business pages. Listings are available only to users 18 and older and must comply with Facebook's guidelines. Prohibited categories include adult services, drugs, and in-person childcare. Early adoption resembles a digital 'Help Wanted' sign for neighborhood businesses, leveraging Facebook groups and local connections. The jobs product previously launched in 2017, expanded globally, narrowed to the US and Canada, and was shut down in 2023. The relaunch bans discriminatory targeting for job ads under the platform's discrimination policy.
Read at The Verge
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