We are transitioning into a predominantly post-literate era where visual recognition and emotional connection are prioritized over in-depth reading. This transformation necessitates leaders to develop visual literacy skills to effectively navigate a mediascape influenced by memes, emojis, and short videos. The rise of AI imagery and the shift to platforms like TikTok and LinkedIn highlight this evolution, with more CEOs engaging through casual video communications. However, leaders must recognize the potential miscommunication in these interactions, stressing the need for critical interpretation of visual content.
We are entering a predominantly post-literate era, where communication is less about deep reading and more about immediate visual recognition.
This shift toward the visual favors intuitive, right-brain communication, making it harder to rely on rational argument and easier to connect through shared symbols.
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