LaLiga has initiated legal proceedings against Google, claiming the technology giant has ignored its complaints regarding piracy of media rights. LaLiga President Javier Tebas criticized Google for hosting pirated broadcasts and profiting from them, equating the situation to money laundering. He argues that Big Tech could eliminate a significant portion of piracy, which directly reduces the value of broadcasting rights for leagues like LaLiga. Despite ongoing discussions, Google has allegedly failed to address these issues seriously. The league has also pursued action against Cloudflare over similar piracy-related disputes, citing a growing crisis that undermines content value.
LaLiga has taken legal action against Google, accusing it of cooperating with and profiting from piracy, while claiming it's contributing to criminal acts. Tebas stated, "We have to say this very clearly: they are cooperating with these criminals, they are committing criminal acts."
Tebas asserted that Google benefits financially from these crimes and that they have reported Google for money laundering in several countries, suggesting ongoing efforts to combat piracy.
Highlighting the impact of piracy on broadcasting rights, Tebas emphasized that the value of LaLiga’s media rights, currently at €2 billion annually, could decline if piracy is allowed to proliferate.
Despite LaLiga’s long-standing efforts against piracy, Tebas lamented the ineffectiveness of international associations and lobbies, citing a significant increase in piracy without substantial pushback from tech giants.
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