FIFA has managed to secure a close to $1 billion global broadcast deal with DAZN for its inaugural 32-team Club World Cup, amid an industry exodus.
Despite efforts to secure a $1 billion deal with Apple, FIFA secured a broadcast partner with DAZN, which has been facing financial struggles but expanding its sports footprint.
DAZN has counted billions in losses since its inception and has cycled through various business strategies, yet remains a significant player in securing major sports rights.
FIFA's challenges in raising expected television rights fees illustrate the risks inherent in sports broadcasting, now compounded by shifting market dynamics and company withdrawals.
Collection
[
|
...
]