England's Euro 2024 final loss to Spain had a peak TV viewership of 19.3 million and an average audience of 17.9 million on BBC, with an additional 7.6 million streams on BBC platforms.
The BBC's coverage garnered a total peak audience of 24.2 million across BBC and ITV, a slight decrease from Euro 2020 final figures, symbolizing the broadcaster as the go-to for major sporting events.
BBC Sport's director Alex Kay-Jelski highlighted the significance of their diverse platforms in bringing exceptional sports moments to audiences, setting the tone for upcoming sporting events like the Olympics in Paris.
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