Jolly Rancher is introducing a new product, Freeze Dried candy, which enhances beloved fruity flavors with a crunchy texture. As freeze-dried candy becomes a leading trend, expected to boost the market significantly by 2030, Jolly Rancher aims to satisfy the demand for innovative snacks. Utilizing advanced freeze-drying technology, the candy retains the brand's high flavor intensity while presenting a novel snacking experience. Available in classic flavors like Green Apple and Watermelon, this product promises to captivate fans drawn to its crunchy allure and bold taste, as seen on platforms like TikTok.
Freeze Dried isn't just a new way to snack-it's a total flavor revolution. It's an entirely different way to experience Jolly Rancher -unexpected, playful, and, of course, impossibly fruity.
Using cutting-edge freeze-drying tech, we've transformed our signature varieties-Green Apple, Blue Raspberry, and Watermelon-into light, ultra-crunchy bites that puff up in size and deliver a punch of flavor with every bite.
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