"A real cock-up in the annals of Muni advertising, as users noted what appeared to be a holographic penis on the side of a bus, though it's just an AI company ad that may have been approved willy-nilly. In San Francisco's dawning new AI phase, we have certainly seen a lot of billboards that make little sense to a normal human being. But the latest AI advertisement to confuse and bewilder San Franciscans is a real package deal. As seen above, the Chronicle reports that a holographic AI ad on the side of a Muni bus appears to be a giant penis."
"The Chronicle has determined the ad is from an AI website-building tool called Framer, which is not SF-based, but headquartered in the Netherlands. SFist has determined the image is not meant to be a giant dick, and legitimately was an innocent ad that just displayed very poorly in the context it was seen here. This Instagram post from Capitol Outdoor Advertising shows what is almost the exact same ad. It's a Framer campaign called Just publish it with Framer."
"Nah sorry just the wiener pic studio_dad (@studio_daddy) January 28, 2026 In fact, Muni's parent agency SFMTA seems as puzzled by this prick-resembling ad as anyone. By chance, did you happen to get the four-digit bus number? the agency asked, before pounding out more follow-up questions."
A holographic advertisement on the side of a San Francisco Muni bus displayed imagery that many riders interpreted as a giant penis. Muni's parent agency, SFMTA, removed the bus from service while investigating and asked for the bus number. The ad is part of a campaign by Framer, an AI website-building company headquartered in the Netherlands. The campaign shows a finger next to a chevron-shaped button, which cropped poorly around bus features like tire wells and produced the phallic appearance. The same creative ran on full billboards without causing confusion. The misrendering raised PR concerns and questions about ad approval for unusual canvases.
Read at sfist.com
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