Sonos has announced permanent price reductions for its Era 100 smart speaker and Ray soundbar, now each retailing for $199. This represents savings of $50 and $80 respectively. The price cuts raise speculation about potential upcoming refreshes for both products, as they have been in the market for several years. The Era 100 improves upon the Sonos One with enhanced audio quality and touch controls, while the Ray provides solid home theater performance without premium costs. Together, these changes aim to enhance Sonos's competitiveness in the evolving audio market.
Sonos has confirmed that the Era 100 smart speaker and Ray soundbar are now permanently priced at $199, reflecting savings of $50 and $80 respectively.
The price drop may indicate an upcoming refresh for the Era 100 and Ray, as it aligns with a strategy for better market positioning.
The Era 100, upgraded from the Sonos One, now sells at its previous price point, presenting a robust option for home audio solutions.
With a solid performance and a reasonable price, the Ray soundbar continues to cater to users seeking good home theater experiences without breaking the bank.
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