Soccer Sensation Coming To Fortnite As Part Of A New Initiative From Epic Games
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Soccer Sensation Coming To Fortnite As Part Of A New Initiative From Epic Games
"Epic Games aims to enhance Fortnite's appeal in Korea with collaborations including a Son Heung-min skin and K-pop music integration."
Epic Games announced a series of collaborations to boost Fortnite's popularity in Korea, highlighting the new Son Heung-min skin available for limited time from June 21-28. In addition to the skin, which includes themed accessories and an emote, Fortnite has integrated music from popular K-pop artists like BTS's Jungkook and Jimin. Senior design director Eric Williamson emphasized Fortnite's evolution into a cultural hub, leveraging K-content to connect diverse global audiences. This move aligns with past initiatives featuring other sports stars to attract wider player engagement.
#fortnite #son-heung-min #k-pop #gaming #cultural-collaboration
Read at GameSpot
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