Chewing gum, an ancient practice, has evolved significantly from its origins in mastic resin among Greeks and birch pitch used by Neanderthals. The oldest form of gum, birch pitch, served practical purposes and contained medicinal properties, allowing researchers to study ancient human DNA. Furthermore, the product holds retail significance as the first barcode scanned at a supermarket in 1974, highlighting its role in the evolution of shopping technology. Innovations in gum flavor, despite initial challenges, signify its commercial advancement and appeal.
The history of chewing gum is not just about flavor; it reveals the ancient human connection to nature, demonstrating how masticating substances like birch pitch served both practical and medicinal purposes.
The transition from manual price entry to the digital age was marked by chewing gum, with the scanning of Wrigley's Juicy Fruit revolutionizing grocery shopping and marking a significant leap in retail technology.
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