
"The location served as the starting point for Urban Iron, the latest addition to a bustling category of hybrid racing events that combine running with functional fitness. To overstate the current popularity of these types of events is almost as difficult as completing a hybrid race itself. While Urban Iron participants laced up at the Brooklyn dealership, 250 like-minded athletes toed a different starting line halfway across the country, ready to kick the tires of LIFE TIME's inaugural LT Games in Minneapolis."
"Urban Iron unleashes this format onto the city streets outside. Over the course of roughly eight miles, athletes make brief stops at independent fitness studios along the way to knock out bite-size workouts. And similar to unsanctioned races put on by renegade road running outfits like Orchard Street Runners and Take The Bridge, the route you take to and from each studio is entirely up to you."
"The seemingly sudden ubiquity of hybrid races feels a lot like the obstacle course racing boom of the early 2010s - pioneered by Tough Mudder, with Warrior Dash, Spartan Race and Rugged Maniac quickly piling in. And yet, despite the growing number of hybrid races vying for real estate on our calendars, Urban Iron stands apart as a refreshing anomaly."
Urban Iron began at a Rivian dealership in Williamsburg with 150 participants and coincided with other hybrid-race events across the country. Hybrid races have multiplied, including HYROX and LIFE TIME's LT Games, creating a surge reminiscent of the early 2010s obstacle-course boom. Urban Iron differentiates itself by moving workouts into public streets and independent fitness studios rather than closed, standardized venues. Athletes run roughly eight miles with brief stops for bite-size workouts and are free to choose their routes between studios. Exercises are released in advance so participants can train appropriately.
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